The Most Stylish F1 Merch: How To Wear F1 Merch OTT?
You probably heard of OTD ("off the duty") look, but now prepare yourself for OTT - off the track! Keep reading because we are bringing you three amazingly stylish pieces of Formula 1 merch that you can wear both on and off the track. Here is what we mean!
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Formula 1 has increasingly expanded its reach globally, with races held in diverse locations around the world. This expansion, coupled with comprehensive media coverage, including traditional broadcasting and digital platforms, has significantly increased its visibility and appeal. It doesn't matter whether it's the "Drive to Survive" effect, increased social media engagement, a surge in sponsorships and partnerships, or something else, but the fact is - F1 is getting bigger and bigger every year.
The most important fact, however, is that this expansion isn't limited to traditional audiences; we're witnessing a significant surge in female fans. And we, women, are not just watching; we are actively engaging with and reshaping the sport. However, this increasing diversity in the audience has brought about a new demand – the need for fashionable, inclusive merchandise. We want more than basic hoodies and caps. We want fashion.
The Evolution of F1 Fashion (Hopefully)
The days when F1 merch meant oversized t-shirts and generic team caps are thankfully slowly fading. And hopefully, what we're witnessing is just the beginning. The future holds a promise of more innovative, fashion-forward, and inclusive F1 apparel. But, as we wait for the brands to realize the untapped potential in catering to a diverse audience, let's take a look at some of our favorite pieces of F1 merch that can easily be worn outside the track as well.
Kimoa Alonso x Aston Martin F1 Team Hoodie
Stylish F1 Merch: Kimoa Alonso x Aston Martin F1 Team
We wore ours throughout the whole Autumn and we paired it with simple mom jeans and a denim jacket. But as colder days are getting closer, this is what we'll probably choose instead of denim. This neon hoodie, styled with leather trousers, Chelsea boots, and a simple black bag, is a perfect piece of F1 merch. Throw on a coat and put on a simple F1 cap - and you're good to go.
Mercedes AMG Petronas F1 Long Sleeve T-Shirt (currently only 27.00 EUR)
Stylish F1 Merch: Mercedes AMG Petronas F1 Long Sleeve T-Shirt
We know this is a men's T-shirt, but hear us out. White long sleeve t-shirt is a basic piece of clothing you most surely need in your closet. And when it's the Mercedes AMG Petronas F1 Long Sleeve T-Shirt, it's more than just a basic - it's a statement.
According to the description provided by the F1 Store, the T-shirt is made from 100% cotton, and it promises comfort and breathability. The classic crew neck and long sleeves offer a timeless silhouette, making it perfect for layering or wearing on its own.
But let's talk style. The sleek white color acts as a blank canvas, allowing you to accessorize and make the look your own. Whether paired with jeans for a casual day out or under a blazer for a chic twist, this t-shirt adapts to your fashion needs. And with the printed minimalistic graphics of the Mercedes AMG Petronas team, it adds just a perfect touch of that F1 love.
Scuderia Ferrari Sweatshirt by Puma (currently reduced to 66.00 EUR with the regular price being 110.0 EUR)
Stylish F1 Merch: Scuderia Ferrari Sweatshirt by Puma
Imagine pairing this chic, cropped sweatshirt with a crisp white pleated skirt. The contrast of the sporty cropped fit against the elegant flow of the skirt creates a look that's effortlessly stylish and undeniably modern. The sweatshirt's long sleeves and ribbed crewneck add a touch of classic comfort, while the monochrome Scuderia Ferrari logo on one sleeve and the Puma badge on the other offer a subtle nod to your love for the fast-paced world of F1 racing.
To elevate this ensemble, slip into a pair of sleek knee-high black boots. Complement this look with a white cross-body bag.
And for those cooler days, throw on a warm black oversized jacket. It's not just about staying cozy; it's about adding an extra layer of sophistication and drama to your outfit. The jacket's oversized nature pairs beautifully with the cropped sweatshirt, creating a balance of proportions and a silhouette that turns heads.
Are We Witnessing The F1 Fashion Revolution?
Are we Witnessing the F1 fashion revolution? Witnessing the transformation of Formula 1 apparel from simple team logos and basic caps to something more stylish? We certainly hope so!
The journey in F1 fashion is far from over. The finish line is still out of sight, and with each new season, our excitement intensifies. What innovative styles will the next year unveil? How will teams push the boundaries of creativity and style? Particularly, how will they address and cater to the ever-growing number of female fans who are more than willing to spend their money on F1 merch?
With aspirations for more cutting-edge, fashion-forward designs, we stand on the precipice of a new era in F1 fashion. An era where the style on the tracks and in the stands is as dynamic and captivating as the racing itself.
